GENTLE MONSTER
2024 COLLECTION

BEST SELLER

bestseller1

Lococo 01
330,000 won

bestseller2

Alio X 01
310,000 won

bestseller3

Nonno 01
289,000 won

bestseller4

Rob KC1
289,000 won

bestseller5

Gaussian 01
340,000 won

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Lococo 01

Alio X 01

Nonno 01

Rob KC1

Gaussian 01

JENNI X GENTLE MONSTER
GENTLE HOME

Introducing the ‘Gentle Home’ collection, which embodies the fantasy world dreamed of by Gentle Monster and Blackpink Jennie. 'Gentle Home' is based on the motif of a dollhouse that makes us feel nostalgic for our childhood, and contains the hope of living with an imaginary fantasy.

2018 CAMPAIGN
'RED WIDE OPEN'

The Gentle Monster 2018 Collection ‘RED WIDE OPEN’ owes its inspiration to the 1999 Stanley Kubrik Film, ‘Eyes Wide Shut’. ‘RED WIDE OPEN’ connotes the spirit that ‘challenges aesthetics and possibilities’, twisting the underlying code of the secret society in the movie “my eyes are shut to your misdeeds, brother”

BOLD COLLECTION WITH SON

Gentle Monster presents a campaign for its new collection line 'BOLD' with soccer player Son Heung-min. The newly released Bold collection depicts the shape of galactic stars as a metaphorical symbol of bravery and boldness. Through the Bold collection with Son Heung-min, who is boldly writing new history, experience moments that transcended the limits of different fields.

EYE WEAR COLLECTION

Gentle Monster presents – “FEARLESS; Facing the unknown” – the newest 2020 campaign that explores Gentle Monster’s innovative spirit and curiosity of the unknown. Photographer Hugo Comte presents the visualization of Gentle Monster’s core DNA, the sensation of learning is always greater than the fear of the unknown. Discover 'the New Flatba' alongside 'the T-optical' series with designs inspired by the lines and movement of nature.

STORE HOUSE DOSAN

50 Apgujeong-ro 46-gil, Gangnam-gu, Seoul
Monday–Sunday 11:00am–9:00pm
+82 070 4128 2122

STORE HOUSE DOSAN

50 Apgujeong-ro 46-gil, Gangnam-gu, Seoul
+82 070 4128 2122
Monday–Sunday 11:00am–9:00pm

We want to present a new direction for future retail in Gentle Monster’s unique way.
HAUS DOSAN is the starting point of another Future Tail that Gentle Monster will introduce in the future.
In addition to Gentle Monster, the cosmetic brand 'Tamburins', which aims for sensuous beauty, and 'Nudake', which embodies new fantasies through desserts,
are also located in this space. The future retail that Gentle Monster will show starts with HAUS DOSAN, and in the future,
consumers will continue to be able to encounter spaces created by the brand's new attempts.

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